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Sunday, September 30 • 11:00am - 12:00pm
Community Building Through Collaboration

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Since the theme for this year’s conference is ‘Make It Personal’, we believe our session on creating communities will help attendees learn how to really make meaningful connections with their readers, personal conversations that yield lasting relationships.  Conference attendees will benefit by learning simple but meaningful ways that they can build--and then continue to nurture and grow--strong communities around their blogs, blogs that reflect their own deep and meaningful personal strengths and interests.


Focus of our session:

  • Using social media to listen to your readers, connect with readers, and partner with readers.
  • Providing value to your readers’ experiences.
  • Creating places away from the comment section of your blog to hold discussions, connect, and collaborate.
  • Finding and using a unique voice; standing out from the crowd.


What attendees will take away:

  • Why building a community is as important as driving traffic.
  • How to determine which social media platforms will ‘work’ for you and which platforms are worth your time, effort, and energy.
  • How to engage readers with you--and with each other--on the chosen outlets.
  • How to add value to your readers' experience through social media.
  • How to build and create a forum for your blog community.
  • How to collaborate with bloggers to create a larger community.
  • How to utilize your unique voice to stand out from the crowd and build lasting connections with your readers.


avatar for Amy Mascott

Amy Mascott

Amy Mascott is the creator of teachmama.com, where she shares tools and resources parents can use to become the best teachers for their children. Capitalizing on learning opportunities in the every day and inspiring curiosity through games and play, Amy encourages a ‘lifestyle... Read More →
avatar for Lance Rios

Lance Rios

Founder, Being Latino
Lancio (Lance) Antonio Rios grew up on the west side of Cleveland, Ohio. Lance’s long-time interest in Latino cultures and communities spiked when he accepted an internship in the South Bronx in New York City. After witnessing the diversity of the Latino culture in the area, he... Read More →
avatar for Ericka Tinsley

Ericka Tinsley

Chief Blogger, The Swarthy Suite and Founder, Fro-Fi Collective and Chocolate Chat Atlanta
Starting out as a Blogger in 2009, Ericka Tinsley’s love for Natural Hair catapulted her into a world of Social Media which has allowed her to become one of Atlanta’s most influential grass roots influencers.   Hosting a number of tweet-ups, meet-ups, and Business mixers, she... Read More →

Sunday September 30, 2012 11:00am - 12:00pm PDT
Pavillion Ballroom

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